Meanwhile, the number of visitors from Ukraine is rising. However, the Ukrainian tourists planning to come to Lithuania for the New Year’s Eve want the parties in hotels to be free of Russian visitors.
Danutė Mažeikienė, the head of the Lithuanian Tourism Association, says the Tourism Department has so far been too focused on the Russian market and somewhat ignored other countries.
“As a matter of fact, this is the market that we aimed for,” said Mažeikienė.
Nevertheless, the department’s former director Raimonda Balnienė said the focus was on ten major tourism markets.
“The CIS countries – Russia and Belarus – are merely two of them, and the focus was in relation to the benefits they bring in terms of money and tourists, and I think the attention was far too sparse,” Balnienė said.
According to calculations, top spenders in Lithuania include tourists from Great Britain, the US, Germany and Russia, spending, on average, 1,500 litas (EUR 434.8) per stay.
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